1. Generates traffic
  2. Conversion of traffic
  3. Relevant of Ad
  4. Positive clicks
  5. The ultimate experience

A landing page is where your traffic lands after it clicks onto a link of your site from some outer source.

What is this? 

This is the page, which needs to be most attractive, vibrant and catchy. If your landing page is not designed well then your traffic will leave you and never return. So, now you know how important a landing page is for any digital marketing professional.

Why is it used?

This page is used to attract the traffic and bring it to the main place from where all your works are done. If you are, someone who is able to attract traffic then be sure it is because of the good or well-designed landing page. You must contact the best digital marketing company in Kolkata to get a well-designed landing page for your website.

Now let’s know in details the importance of landing page

1. Generates traffic

Traffic for the online people and business the traffic is the most important thing. If you want to know, what generates traffic then you must know it is the attractiveness of your website.

2. Conversion of traffic

Your traffic is converted into real life customers only when you present them with good business with attractive websites. So the landing page is the page where your traffic lands. Make it attractive.

3. Relevant of Ad

Yes, the landing page should serve the purpose that it proposed to. The customers those who have come to your site have clicked there because you made them show a good ad so live up to the mark.

4. Positive clicks

You need positive clicks for your site; to get those positive clicks your website or rather your landing page helps. If they get a good experience from visiting your landing page, then they will obviously get into the website.

5. The ultimate experience

The traffic those who have landed up on your landing page demands an ultimate experience. If they do not get that experience then they will obviously never click on your site again. So give them what they ask for.

Must Read : 4 Types of Digital Marketing Activities in Kolkata
 

What people Ask?

Q.What is digital marketing?

A: Digital Marketing is the kind of marketing of your business that is done online.

Q.Why is landing page so important?

A: Landing page is very important because it is the heart of your website where most of your traffic hits first.

Q.Is it cost effective?

A: Yes, it is obviously cost effective and it saves every penny you invest in it and increases it.

Build its well:

Get the best landing page design done today. It will not only enhance the popularity of your website but will also give your business a new edge. You will feel the change in your website.